Kevin Duong/Just Droll With It

Copywriter, Content Marketer and Creative Consultant

Canada

I specialize in helping clients craft copy and content that will resonate with their target audiences.

My versatile style can deliver copy in various tones, from playful to professional and anything in between.

I am passionate about sweets, sports and Ted Lasso.

For inquiries, contact me at [email protected].

Portfolio

Copywriting and Content Marketing

KSTONE
Website Copy

As part of a website redesign with Thousand Plus, I optimized KSTONE's existing copy and wrote new copy, helping match the punchiness of their new visuals.

HL
Facebook Ad—ABCs of CTAs

Wrote ad copy to entice marketers to download our calls to action (CTA) guide and obtain their information. Generated the most leads ever for this sub-brand.

HL
Instagram Ad—Attention!

Wrote ad copy promoting service in a tone tailored to both Instagram's platform and the image provided.

HL
Facebook Ad—Diversity

In addition to writing the copy, I came up with the winning touch to include colour coordinated fruits atop each person to further emphasize the primary benefit of our personalization tool.

HL
Email Marketing Campaign

Developed and wrote a five-part email series. Emails 1–3 provided content through blogs I wrote while integrating soft sells. Email 4 tied together all previous emails into a formal product pitch. Email 5 was a follow-up pitch.

HL
Website Copy

Optimized HL’s website by writing new copy, revising the existing copy and ensuring a consistent brand voice and message across all pages (home page, pricing and features).

Recommendations

More Writing Samples

Spec Ad
Sales Letter

Ad for Laundry Reimagined's pickup and delivery service.

Spec Ad
Landing Page

Ad for Kit Kat Chocolatory luxury boutiques.

Spec Ad
Google Ad

Ad for Netflix's 1 Month Free Trial